Ashley went from camera-shy and totally stuck to majorly confident in her story and voice after working together on a custom storytelling strategy for Instagram. With engagement rates on the rise, her audience is clearly loving the new strategy too!
Your story is the heartbeat of your brand, helping you deeply connect with your audience in order to make a lasting impression. When your message is crafted in a strategic way, you’ll have no problem winning your audience’s attention and trust.
Your strategy addresses the “why” of your brand, helping you take actionable steps in a clear direction. With an intentionally focused strategy, you’ll be able to grow your online presence in a way that feels true to your story and voice.
As life changes and progresses, so do our relationships. This episode features two of my closest friends, LaShonda Brown & Kayla Hollatz. We discuss what we have learned in our friendships and how we continue to navigate the relationships in our lives as adults.
Storytelling is the secret that makes brands memorable and magnetic. It’s not just about selling a product—it’s about creating connections, sparking emotions, and turning audiences into loyal communities. As someone who knows the power of a good narrative, I can tell you this: the importance of storytelling in marketing is only growing. Think about it. […]
Storytelling is what makes brands unforgettable and keeps them center stage. As a storytelling strategist, I know firsthand how the right narrative can transform how people see, feel about, and connect with your brand. Moving into 2025, storytelling trends are evolving faster than ever (and trust me, you want to stay ahead of the curve). […]
We’ve all been there. You’re getting ready for Black Friday, your inbox is blowing up with emails, and let’s be honest, 90% of them go straight to the trash. Now, imagine if your emails could avoid that dreaded “delete” button and actually stand out. Yeah, that’s the goal. But here’s the thing—Black Friday email marketing […]
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