Ashley went from camera-shy and totally stuck to majorly confident in her story and voice after working together on a custom storytelling strategy for Instagram. With engagement rates on the rise, her audience is clearly loving the new strategy too!
Your story is the heartbeat of your brand, helping you deeply connect with your audience in order to make a lasting impression. When your message is crafted in a strategic way, you’ll have no problem winning your audience’s attention and trust.
Your strategy addresses the “why” of your brand, helping you take actionable steps in a clear direction. With an intentionally focused strategy, you’ll be able to grow your online presence in a way that feels true to your story and voice.
So, you’ve finally read the infamous “Building a Story Brand” book that everyone and their mother recommends and now you’re sitting there wondering, “What’s next?” If so, I get it. While StoryBrand lays a solid foundation for understanding the basics of storytelling in marketing, I believe it’s just that—a foundation. Here’s my hot take and […]
If you’re a small business owner, you know referrals are like GOLD! They drive growth and bring in new clients (and they’re usually kind of the best clients, right?). But how do you get more referrals? It probably won’t surprise you that I believe the secret lies in the power of storytelling! Yes, you read […]
Ever caught yourself scrolling through your feed and wondering why you pause on some posts while others barely get a glance? I’m willing to bet that what you’re seeing is the magic of great storytelling doing its thing. And while I know that might sound cheesy (and I’m a little biased as a storytelling strategist), […]
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